Top 5 WordPress Trends (That Still Matter in 2025)

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17

October 2025

WEB
DESIGN

WordPress isn’t just relevant, it’s evolving faster than ever.

WordPress powers over 40% of all websites today. What started as a blogging tool is now a powerful CMS used by global brands, startups, and B2B enterprises alike.

Whether you run a B2B SaaS company, a building supply brand, or a fintech firm, staying ahead of WordPress trends isn’t optional; it’s a competitive edge.

Here are 5 WordPress trends that continue to reshape how businesses build smarter, faster, and more profitable websites.

1. Why Does Website Accessibility Matter in 2025?

Accessibility is no longer a “nice-to-have.” It's table stakes.

In 2025, Google factors accessibility into SEO. But more importantly, accessible websites convert better, especially in B2B, where clarity and trust drive decisions.

WordPress now makes accessibility easier with built-in color contrast tools, semantic headings, alt text, and keyboard navigation.

Pro Tip: Use tools like WAVE or axe DevTools to scan your WordPress site for accessibility issues. Then fix them fast with plugins or a WebCare Tune-Up.

2. How Can You Use Augmented Reality in WordPress?

Augmented reality is no longer science fiction. Brands are using AR to:

- Let buyers preview products in 3D
- Offer virtual walk-throughs
- Power interactive quizzes and demos

WordPress supports this shift with plugins and tools like WebXR, 8thWall, and custom Replo blocks that make immersive experiences easier to deploy, even on Shopify/WordPress hybrids.

3. How Is AI Improving WordPress Websites?

AI is rewriting the rules of content and UX and WordPress is leading the charge.

From AI-generated blogs to smart UX personalization, tools like WordLift, Writesonic, and Rebuy are helping websites adapt to user behavior in real-time.

Imagine a site that:

- Adjusts headlines based on scroll behavior
- Suggests products based on previous sessions
- Automatically updates metadata for SEO

4. Why Should You Optimize Your WordPress Site for Voice Search?

Voice search is growing and Google now uses conversational context in rankings.

Optimizing for voice isn’t just about keywords. It’s about structure:

- Use Q&A formats (like this blog)
- Add structured schema markup
- Prioritize fast load times and mobile-first design

Voice is especially critical for mobile-heavy DTC and B2B buyers on the go. Plugins like Speakable and Google Web Stories make it easier to implement.

5. How Does Lazy Loading Improve WordPress Website Speed?

Site speed still reigns supreme and WordPress is catching up.

Lazy loading defers images until needed. Infinite scroll keeps users engaged longer. Together, they:

- Improve SEO
- Reduce bounce rates
- Increase conversions

Use native lazy loading (loading="lazy") and plugins like Ajax Load More or WP Rocket to enable this.

Or let us optimize your site with a Performance Tune-Up, part of our WebCare Starter plan.

TL;DR

What Are the Top WordPress Trends to Watch in 2025?

Accessibility Drives Conversions
Accessible websites rank higher and convert better. WordPress offers built-in features to help you comply and compete.
AR Is Becoming the New Standard
Add interactive experiences like 3D previews or guided product quizzes to boost engagement—no full rebuild needed.
AI Powers Smarter Websites
Use AI tools to automate content, personalize UX, and optimize SEO performance across your WordPress site.
Voice Search Is Changing SEO
Optimize for how people talk, not just type. Structured content and fast mobile UX are critical for voice search success.
Speed Still Reigns
Implement lazy loading, infinite scroll, and caching to reduce load times and bounce rates.

Want to see how your site stacks up?

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